Two weeks ago, I had a conversation with someone who was very interested in trying Bikram yoga. She asked me some questions about it, got the general scoop, and seemed very eager to try out a studio in her area. Yesterday we talked again, and I learned her enthusiam had greatly decreased and she had not gone.
Well, when she went to the studio’s website she saw pictures of people doing postures. It wasn’t the postures that had her panicked. It was what people were wearing.
“I’m not wearing a bikini!” she exclaimed. “Everyone just wears bikinis!”
I assured her that was not the case. I assured her that people of all sizes and ages do Bikram yoga. I told her that some people even wear pants (I do not know how those of you in the pants group managed to pull it off!). I gave her examples of things she could wear to class and focused on what the fabric should be made of (you know, don’t wear cotton). She still wasn’t convinced when our conversation was over, but she said she would think about it some more.
For the first time, I was struck by how a newcomer might view a Bikram yoga studio website. It had never dawned on me that pictures of people in almost-nothing clothing might freak somebody out. Does that mean those pictures shouldn’t be there? I don’t think so. Instead, I think it means showing a variety of people ina variety of dress IF studios are going to show people at all.